Successful Business Research : Straight To The Numbers You Need—Fast!

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Kroehnert,Gary
Language: English
Author:Kroehnert,Gary
Publisher: Prentice Hall India
Publishing Date:2007
ISBN13: 9788120331792
ISBN10: 8120331796
Pages: 312
Edition : 1stEdition
Binding: Paperback
Category: Business
SUPC: 1610205

Description

Book Description:
This brand new, one-of-a-kind product will take you step-by-step through the process of gathering critical, customized information and data about your business’s industry, target market, and competition. Harnessing the often-difficult-to-master power of the nation’s leading public and private data sources, this book not only takes you to the information, but shows you how to filter it, interpret it, and use it to your business’s advantage.

KEY FEATURES

 Step-by-step, guide to finding key data about your industry, market, and competition

 Time-Saving Tips and Tricks

 Easy-to-Use Worksheets

 Sample Searches

 Free Databases and Resources

 Comprehensive Resource Section
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