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The Business Of The 21st Century extols the virtues of network marketing as a business model that is ideal for the average person, to create streams of income.
Summary Of The Book
The economy is in a downwards spiral the world over. Big businesses are failing, there is no job security, anyone might be laid off due to redundancy or restructuring, or any other dozen such reasons. It is a time of panic, frustration and anger.
Instead of spending time in fear and anxiety, and getting angry and trying to pin the blame on the government, the financial sector or someone else, The Business Of The 21st Century asks people to take charge of their affairs themselves.
Robert Kiyosaki, the successful creator of the Rich Dad series, tells readers that they can create income streams and assure financial security for themselves easily, by setting up their own business ventures.
The Business Of The 21st Century asks readers to use the power of network marketing. It says that this is the best way to create cash flow and passive income. Passive income is the kind of income that keeps coming, even when a person has stopped working. With network marketing, this is possible if the person puts in enough effort early on with a good business model, and if he creates a good team of marketers.
Network marketing allows a person to learn on the job, acquire new knowledge, and expand their horizons. All this can be done, while creating new businesses and networking with other people, who are also interested in building their own businesses.
Network marketing helps create leadership and collaboration skills. It harnesses the power of a network of people, whose efforts benefit each other. This business model is scalable and is ideal for creating residual or passive income, business that pays even after a person has stopped actively working on it. The business and the network that the person initially worked on setting up, continues to grow and pay well into the future. This is the true kind of asset, an asset that creates cash flows, says the author.
About The Authors
Robert T. Kiyosaki is an entrepreneur, motivational speaker and writer.
Other books by this author include Rich Dad Poor Dad, Rich Dad's Cashflow Quadrant: Guide to Financial Freedom, Rich Dad's Guide to Investing: What the Rich Invest in, That the Poor and the Middle Class Do Not!
Robert Kiyosaki created the Rich Dad company, which offers advice to readers on creating wealth. The popular Rich Dad series of books have sold millions of copies worldwide.
Kim Kiyosaki has a passion for teaching women about investing and creating financial freedom for themselves.
She is also the author of Rich Woman: A Book on Investing for Women-Because I Hate Being Told What to Do.
Kim Kiyosaki draws on her experiences in investing, real estate and business education, to teach women how to take control of their money and financial status.
John Fleming is an entrepreneur and speaker, and an expert on direct selling.
John Fleming has around 40 years of experience in the direct selling industry. He created The One Course that uses the principles of architecture, to teach people how to build a successful life for themselves. He is now the publisher of Direct Selling News.