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Bhujia Barons - The Untold Story Of How Haldiram Built A 5000 Crore Empire

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Highlights

  • ISBN13 : 9788184007558
  • ISBN10 : 8184007558
  • Language : English
  • Author : Pavitra Kumar
  • Publisher : Penguin Books Ltd
  • Pages : 256
  • Binding : Paperback
  • Year : 2016
  • SUPC: SDL490189997

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Country of Origin or Manufacture or Assembly India
Common or Generic Name of the commodity Business, Investing & Management
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Description

Unravel the mystery of how the great sweet store became the multibillionaire company of the country by purchasing this Bhujia Barons the Untold Story of How Haldiram Built a 5000 crore Empire book from the house of Penguin Books Limited, a fine work of Pavitra Kumar. Gaining a reputation for making the best bhujia in town, the Haldiram's empire has a revenue much greater than that of McDonald's and Domino's combined. In Bhujia Barons, Pavitra Kumar manages to tell the riveting story of the Agarwal family in its entirety a feat never managed before. The Haldiram's story is not an average business story, it is chock full of family drama with court cases, jealousy fuelled regional expansion, a decade old trademark battle and a closely guarded family secret of the famous bhujia. Fast paced and riveting, this book will provide a delicious look into family business dynamics and the Indian way of doing business.

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