Many years ago, a senior manager in Hong Kong told the author a delightful story about Rupert Murdoch getting excited over a cheap haircut in China. And about how the staff stopped the enthusiastic executive chairman of News Corporation (now Twenty First Century Fox or 21CF) from going to a dodgy neighbourhood. However, Murdoch is not a bargain hunter when it comes to business. He has no qualms about blowing up billions of dollars on his hunches and vision, much to the dismay of analysts and investors.
Vanita Kohli-Khandekar tells the thrilling story of Indian television through its most notorious protagonist-Star TV. The narrative is peppered with delicious anecdotes and a fascinating cast of characters that includes Peter Mukerjea, Uday Shankar, Sameer Nair and the Murdochs, who loom large over every scene.
About the Author
ANITA KOHLI-KHANDEKAR is an India-based media specialist and writer. She has been tracking the Indian media and entertainment business for over fifteen years. Currently, she is a columnist and writer for Indian financial daily Business Standard. She is also a regular contributor to Singapore-based ContentAsia. Her earlier stints have been at Businessworld magazine and Ernst & Young. A Cambridge University Press Fellow (2000), Vanita has taught at India's top media schools and is a regular speaker at various Indian and global forums with several research papers to her name. The fourth edition of her book, The Indian Media Business, was released in September 2013 and has sold 14,000 copies so far. The Hindi edition was released earlier this year.
