Snapdeal Launchpad
Welcome to Snapdeal Launchpad.
Innovation is at the core of Snapdeal that has helped us achieve tremendous success over the last few years. Snapdeal Launchpad aims to encourage innovators and inventors across the country and provide them a national reach for their product(s). It provides a platform for individuals/companies to share their latest innovation, and the best ones get to leverage Snapdeal's brand and reach for making their innovation a commercial success

Our team will do the initial level of screening for all entries. All shortlisted entries will be listed in a catalog, from where customers can purchase the products. Customers will choose the winning entry through a public voting. The winning innovation will get superior visibility and will be promoted across all channels including media and site wide promotions.
What’s in it for you?
No longer do you have to scout for distributors in every geographical region. Snapdeal provides you reach to 4000+ towns & cities. Imagine working on a just-in-time model where there is no concern of making heavy working capital investments and dead inventory
Companies spend years and millions of rupees building their brand and getting Top-of-mind recall in the right target segment. With Snapdeal Launchpad, this can be achieved in just a few days.

  • A catalog of all eligible products will be created. This catalog will have the products listed with their images and prices mentioned
  • Products will be arranged by their product category. Indexing on this page will be valid for 3 months from the date of listing.
  • Customers can click on individual products to read detailed description. Entrepreneurs can upload videos/images of their product on this page
  • If a customer likes the product, they can purchase it by paying online or by cash-on-delivery
  • This catalog will be promoted on the homepage of once every 2 weeks.
  • A link to this catalog will also be promoted through newsletters once every 2 weeks
  • Snapdeal will do PR communication for the catalog once every 3 months. Top performing innovations will be given special mention and testimonials taken from innovators will be published
  • Snapdeal will also share testimonials of these innovators on its social media network (Facebook/Twitter)
  • Best innovation of the quarter will be listed as Deal of the Day.
  • Apart from this, products will be listed permanently on the respective category
Mr. Ranadip Kundu,
Sales Director, Oplus India
Being a new brand we had to be very careful in choosing the right partner to help us create Pan-India awareness. In this endeavour we found in Snapdeal a great opportunity to make our mark on the India market and reach directly to the target consumer base in the best possible way.
Snapdeal’s impeccable operations and merchant-friendly approach helped us to concentrate on the consumer-centric methodology that we required to build the brand and gain acceptability in the market in a very brief period of time
Ms. Lakshmi,
Founder, Saheli Innovations
We developed and manufactured an innovative threading product "Thread it" for the 1st time in India backed with a lot of research. Then begins the part of marketing which we don't specialize in, as we are from a technical background. We just reached out to Snapdeal with our innovation. Within couple of days their team approached us, evaluated the product and made it live on the website. Even though we have only 1 product to offer. This gave us good sale volumes and national presence for our product. Being a lady entrepreneur I strongly recommend other fellow women, Snapdeal is the best platform to show case your innovative products. We would like to thank their responsive and friendly team for their support in increasing our sales and brand image.
Submit your nomination
Name of the innovator: Email id:
Mobile no: Name of the Firm (if any):
Product name: Product Category:
What need does your product address Video url
Provide a description (Max 100 words): Address:
*All fields are mandatory
Q. Who can participate? What qualifies as innovation?
A. Any one and every one can participate in this. All need is to have a top class product which you believe meets an unfulfilled need of our customers.
Q. What is the criteria for evaluation?
A. To start with, we will screen your entry internally on a couple of parameters including innovation and marketability.
Q. Who all does the jury constitute of?
A. The jury would comprise of our in-house experts who come with high levels of experience in managing such associations across different product categories and third party experts, if required
Q. What is the typical time taken from sharing and idea to starting business
A. If you do have a registered company, this will not take more than 4 weeks.
Q. I do not have a registered company, what do I need to do?
A. As a policy, only registered businesses can list as sellers on We would advise you to either get your company registered or approach a registered business who can list your innovation on on behalf of you
Q. If I have launched my product offline previously, can I still launch it on SD launchpad?
A. Yes you can still do.
Q. Do I have to pay for marketing costs?
A. No. We donot charge you for listing or marketing your innovation.
Q. What if I do not have sufficient production capacity to fulfil the demand?
A. At, we share intelligent analytical reports with our sellers with our recommendations on what kind of sales can they anticipate. Thus, helping them prepare and plan their inventory levels ahead of time. However we recommend you to have atleaset 10 pieces ready shipment at the time of listing
Innovation Partners
IIT Bombay
Entrepreneurship Cell
The Entrepreneurship Cell is a non-profit organization run by the students of IIT Bombay that aims at manifesting the latent entrepreneurial spirit of the young students. We at E-Cell hosts various workshops, speaker sessions, innovative games, competitions for aspiring entrepreneurs and support them by providing necessary resources such as seed funding, mentoring, consultancy and networking.
IIM Ahmedabad
Centre for Innovation, Incubation & Entrepreneurship
Centre for Innovation Incubation and Entrepreneurship was setup by IIM Ahmedabad with support from the Government of India and Gujarat Government and operates through an autonomous not-for-profit entity. CIIE comprises of IIMA faculty, alumni and other individuals and partners with like-minded organisations to foster entrepreneurship through incubation, ecosystem development and academic initiatives.