IBPS (CRP SPL-V) Specialist Officer Marketing Officer 2016 Study Guide, as the name suggests, is a guide book meant for the aspirants of IBPS (Institute of Banking Personnel Selection) recruitment exam for Specialist Officers posts.
Synopsis
Applications for the post of Marketing Officer Scale 1 have been invited by IBPS for eligible Indian citizens and the recruitment would happen through CRP or Common Recruitment Process. This book has been designed as per the syllabus of CRP-V to be conducted in 2016. This is a comprehensive guide book that covers all the topics as per the recruitment exam and this book has been divided into four different parts like that of the examination paper.
Each of the chapters has numerous solved questions as per the question patterns followed by IBPS. The marketing knowledge section covers everything like Introduction to Marketing, Marketing Mix, Marketing Environment, Consumer Behaviour, Product Life Cycle, Advertising, Selling, Distribution, Marketing Research, Modern Marketing System and everything else.
The solved IBPS marketing officer recruitment exam paper has been provided in the book as well so that aspirants have a fair idea of what to expect in the exam and understand the pattern well.
Table of Contents
Solved Paper 2015
PART 1: Reasoning Ability
PART 2: Quantitative Aptitude
PART 3: English Language
PART 4: Marketing Ability
